MBA In

Marketing (For Working Professionals.)

Apply for PWP Programme

MBA IN Marketing

What Is MBA in Marketing?

MBA in Marketing is a postgraduate management degree that builds expertise in brand management, consumer behaviour, market research, sales strategy, and marketing analytics, alongside core MBA fundamentals such as finance, operations, and strategy.

At Maya Devi University, the MBA in Marketing is delivered as a Work Integrated Learning Program (WILP) under the Programs for Working Professionals (PWP) initiative — a 2.5-year, UGC-entitled, AICTE-aligned degree for professionals already working in sales, marketing, or business roles who want to move into marketing leadership without a career break.

Why Choose MBA in Marketing?

Marketing remains one of the most in-demand MBA specializations because every industry — from FMCG to technology to services — needs professionals who can understand customer behaviour, position products effectively, and drive revenue growth. An MBA in Marketing gives you the strategic and analytical toolkit to move from execution-level marketing roles into leadership positions that shape business direction.

Explore Our Courses

    • Work Integrated Learning (WILP) — A model purpose-built to let you study and work at the same time — not a full-time course adapted for professionals, but designed for them from the ground up.
    • Study Without a Career Break — Live classes are held evenings, weekends, and holidays — around your job, not instead of it.
    • Recognized Qualification — Offered under UGC-entitled, AICTE-aligned framework, carrying the same standing as a full-time MBA.
    • Industry-Connected Curriculum — Case studies and projects are drawn from real workplace practices, not generic theory.
    • Learn From Anywhere — Live interactive classes online, plus 24/7 access to recorded lectures via LMS.
    • Mentorship From Industry Experts — Faculty bring direct industry exposure into the classroom, with opportunities to connect with working professionals in the field.

  • Who Can Apply for MBA in Marketing?

    A bachelor's degree in any discipline from a recognized university. Candidates must also be currently employed, since this is a Work Integrated Learning Program.

  • How Are Classes Conducted?

    1. Live Interactive Classes — Faculty conduct real-time sessions with doubt-solving built in — attend from anywhere with an internet connection.

    2. Class Timings After Business Hours — Classes are scheduled evenings, weekends, and holidays — structured around a working professional's calendar.

    3. Theoretical & Practical Sessions — Course structure balances theory with applied learning — case studies, simulations, and real-world projects.

    4. 24×7 LMS & Recorded Lectures — Every live session is recorded and available on the LMS in text, presentation, and video formats — revisit any concept anytime.

    5. Comprehensive Study Materials — Concept notes, assignment materials, and course handouts are available for download via LMS.

    6. Continuous Evaluation — Progress is tracked through quizzes, assignments, mid-term, end-term, and viva voce — not just a single year-end exam.